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What Did You Just Say?
We’re all looking to differentiate ourselves; it’s essentially a top goal of content marketing. We’ve all been given the same advice from marketing managers: “stand apart,” “have a cutting edge,” “make...
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The Rise of Native Advertising for Content Marketing
Have you ever been on the Web and seen an article that really appeals to your interests, only to find that it’s an advertisement? All of a sudden that really funny, interesting, insightful article you...
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How Product Packaging Can Effectively Become a Part of Your Content Marketing...
Marketers are always on the lookout for the next best thing to help them ramp up their content marketing strategy; however, one avenue they may not have considered traveling down is product packaging....
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Do You Really Read eNewsletters?
While I am a content marketer, I am also a consumer of dozens of products and services. I craft email marketing messages for clients during the day and at night filter through emails sent from...
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